On this page there’s 5 highlights (premium only) outlining what JCPenney are doing right and wrong. (Tip: use the arrows above or on your keyboard to navigate all 395 cart examples.)
The screenshot was taken on April 7, 2015 and depicts JCPenney’s Cart. In total, we’ve reviewed 59 of JCPenney’s page designs. To see them all, visit the full JCPenney UX case study.
Research Guideline #140
Importance: Detail · Single-Platform
Dig deeper: Editor’s note, Underlying UX research
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Research Guideline #208
Importance: Impactful · Single-Platform
Dig deeper: Editor’s note, Underlying UX research
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Research Guideline #127
Importance: Essential · Single-Platform
Dig deeper: Editor’s note, Underlying UX research
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Research Guideline #103
Importance: Essential · Single-Platform
Dig deeper: Underlying UX research
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Research Guideline #104
Importance: Essential · Single-Platform
Dig deeper: Editor’s note, Underlying UX research
This content is only available in Baymard Premium — get full access