On this page there’s 24 highlights (premium only) outlining what Bass Pro Shops are doing right and wrong. (Tip: use the arrows above or on your keyboard to navigate all 1299 product page examples.)
The screenshot was taken on October 16, 2019 and depicts Bass Pro Shops’ Product Page. In total, we’ve reviewed 38 of Bass Pro Shops’ page designs. To see them all, visit the full Bass Pro Shops UX case study.
Research Guideline #826
Importance: Essential · Multi-Platform
Dig deeper: Editor’s note, Underlying UX research
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Research Guideline #786
Importance: Essential · Multi-Platform
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Research Guideline #792
Importance: Essential · Multi-Platform
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Research Guideline #817
Importance: Impactful · Multi-Platform
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Research Guideline #795
Importance: Essential · Multi-Platform
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Research Guideline #773
Importance: Detail · Single-Platform
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Research Guideline #848
Importance: Essential · Multi-Platform
Dig deeper: 1 extra image, Underlying UX research
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Research Guideline #853
Importance: Impactful · Multi-Platform
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Research Guideline #849
Importance: Impactful · Multi-Platform
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Research Guideline #856
Importance: Detail · Multi-Platform
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Research Guideline #774
Importance: Essential · Multi-Platform
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Research Guideline #777
Importance: Detail · Single-Platform
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Research Guideline #850
Importance: Detail · Multi-Platform
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Research Guideline #789
Importance: Detail · Multi-Platform
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Research Guideline #837
Importance: Essential · Multi-Platform
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Research Guideline #802
Importance: Impactful · Multi-Platform
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Research Guideline #798
Importance: Essential · Multi-Platform
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Research Guideline #841
Importance: Essential · Multi-Platform
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Research Guideline #843
Importance: Essential · Multi-Platform
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Research Guideline #751
Importance: Essential · Single-Platform
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Research Guideline #775
Importance: Impactful · Multi-Platform
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Research Guideline #825
Importance: Essential · Multi-Platform
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Research Guideline #738
Importance: Essential · Multi-Platform
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Research Guideline #803
Importance: Essential · Multi-Platform
Dig deeper: Editor’s note, 1 extra image, Underlying UX research
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