On this page there’s 3 highlights (premium only) outlining what Sephora are doing right and wrong. (Tip: use the arrows above or on your keyboard to navigate all 998 product list examples.)
The screenshot was taken on August 16, 2016 and depicts Sephora’s Product List. In total, we’ve reviewed 90 of Sephora’s page designs. To see them all, visit the full Sephora UX case study.
Research Guideline #300
Importance: Impactful · Multi-Platform
Dig deeper: Underlying UX research
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Research Guideline #255
Importance: Detail · Single-Platform
Dig deeper: Editor’s note, Underlying UX research
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Research Guideline #318
Importance: Impactful · Single-Platform
Dig deeper: Underlying UX research
This content is only available in Baymard Premium — get full access