What’s this? Here you’ll find 400 “Billing Address” full-page screenshots annotated with research-based UX insights, sourced from Baymard’s UX benchmark of 123 e-commerce sites. (Note: this is less than 1% of the full research catalog.)
For most B2C sites, the majority of users typically order products to be delivered to their own address. During all our checkout usability testing, setting the “Billing Address to equal the Shipping Address” by default has shown to perform vastly better than either not having the “same as” feature or not having it as a default selection.
More ‘Billing Address’ Insights
Join 25,000+ UX professionals and get a new UX article every second week.
Join 25,000+ UX professionals and get a new UX article every second week.
Get full access to Baymard’s 78,000+ hours of research and empower your UX team and decisions.
Get Baymard to audit your site’s UX performance, compare it to competitors, and identify 40 areas of improvements.